
Evesham bell tower gets AVR RGBW exterior lighting upgrade.
October 30, 2025PROJECT: O2 Arena
LOCATION: Peninsula Square, London, United Kingdom
LIGHTING DESIGNER: Noiseboys Technologies
INSTALLERS: Noiseboys Technologies
FEATURED PRODUCTS:
HueTube Pixel
Addressable Neon Flex
Artnet Pixel Drivers
London's O2 Arena entrance get a pixel LED makeover.
The Noiseboys team were proud to deliver a striking new lighting installation for the front entrance of the O2 Arena, one of London’s most iconic entertainment venues. Using Abstract's RGBW Addressable LED; Hue Tubes and Neon Flex, they transformed the building’s entrance into a dynamic, captivating visual, reinforcing the O2’s reputation as a world class destination for entertainment.


The installation was designed to provide vibrant colour flexibility, even light distribution, and precise control through a fully addressable, programmable system. This allows the O2’s entrance to adapt to events and celebrations, from subtle architectural tones to bold, energetic displays.
The arch itself measures 9m in diameter, consisting of 24 brace sections. Controlling the structure was Abstract's Pixel Artnet Drivers using 32 Artnet universes for precise LED control.

The Result
When the O2 wanted to make a statement, we delivered a package that stands out. The O2 has always been a symbol of world class entertainment, and now with the help of Noiseboys it truly shines. Their custom exterior lighting design enhances the venue’s architectural curves with vibrant colour, seamless control, and energy efficient brilliance, creating a spectacular visual experience for every visitor.
The result is a modern lighting solution that celebrates the venue’s presence while offering endless creative possibilities. The illuminated entrance now serves as a powerful visual statement. Whether glowing subtly for everyday elegance or bursting into motion for major events, the lighting now reflects the energy, creativity, and excitement that defines the O2.



